Description
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What is a SWOT Analysis?
A SWOT analysis is a strategic planning tool used to identify and evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or business venture.
Here’s a breakdown of each component:
- Strengths: These are internal factors that give your business an advantage over others. Strengths could include aspects such as a strong brand reputation, unique product features, talented workforce, or efficient processes.
- Weaknesses: These are internal factors that place your business at a disadvantage compared to others. Weaknesses could include areas such as limited financial resources, outdated technology, lack of skilled personnel, or poor infrastructure.
- Opportunities: These are external factors in the environment that could be beneficial to your business. Opportunities could include market growth, technological advancements, changes in regulations, or emerging trends that you can capitalise on.
- Threats: These are external factors in the environment that could cause trouble for your business. Threats could include factors such as intense competition, economic downturns, changes in consumer preferences, or legal and regulatory challenges.
Why do you need this SWOT Analysis Worksheet?
By conducting a SWOT analysis, you can gain a better understanding of your current situation and make informed decisions about future strategies. It helps in identifying areas for improvement, leveraging strengths, mitigating weaknesses, seizing opportunities, and preparing for potential threats.
This worksheet can be printed as many times as you like, the digital version can also be duplicated unlimited times on apps like Goodnotes, Penly and other planner apps.
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